Despite lukewarm reviews from hip hop heads across the world, J. Cole’s latest album has opened up to commercial success, debuting at No. 1 in the Billboard 200 charts. The feat raises Cole from No. 19 to No. 1 on the Billboard Artist 100 chart.
The Artist 100 chart typically measures artist activity across Billboard’s most influential charts. It fuses data measuring album and track sales, radio airplay, streaming and social media fan interaction in order to create a weekly multi-dimensional ranking of artist popularity.
J. Cole is at the top of the Artist 100 for the first time. He reached No. 2 in 2014 after the release of his previous studio LP, 2014 Forest Hills Drive. That album debuted at the top of the Billboard 200. It sold 375,000 equivalent album units according to Nielsen Music. Comparatively, ‘4 Your Eyez Only’ boasts statistics of 492,000 equivalent album units. These statistics were topped only by Drake’s ‘Views’ and Beyonce’s ‘Lemonade’ this year.
Every track on the album made it on the Billboard Hot 100 chart, alongside Cole’s recently released “False Prophets” and “Everybody Dies” from his Eyez documentary. This takes his total tally to 12 tracks on the most recognised chart in the music world.
The tracks are headed up by ‘Deja Vu’, which currently occupies the No. 7 spot on the list. It is Cole’s first Hot 100 top 10, and has performed stronger since its release than the very similar ‘Exchange’ released by Bryson Tiller at the end of 2015. The accomplishment makes Cole one of only a few artists to have every song from their album make the chart. Other artists to do so include The Weeknd with ‘Starboy’ and Drake with ‘Views’. Once again, Cole posted these impressive numbers without including any features on the album.
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